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Hands Up

About Us

Raison d’art literally means the "reason of art", a play on the French "raison d'être" which translates to "the most important reason or purpose for someone or something's existence."
In essence, our team brings the deepest purpose of art, our humanity, to each project.


Raison d’art is a Montreal-based non profit organization that creates collective art projects for social impact. We leverage the power of art and technology to reverse engineer bias and find innovative, participatory and repeatable solutions to social problems. Our art projects empower and engage the public to counter the discrimination in our digital society with social emotional skills and ensure fair access to artistic programs enabled by technology, inclusive content and resources, all designed to sustain positive change


Raison d’art dreams of a society that bands together to better understand each other; a society that amplifies the voices of the most vulnerable through art, so that goals like equality, diversity and inclusivity can be exhibited in public and sustained at large. Our aim is to develop research-driven art programs, technology tools, and collaborative activities that motivate people to become informed and empathic citizens who are committed to reducing violence, breaking down prejudice and working together for healthier communities.

Who We Are

Raison d'art is a Montreal-based nonprofit that has been creating collective art projects here and abroad since 2007, collaborating with thousands of people in educational, community, and corporate settings.


The world is changing faster than ever. Now is the time to work together so we can bring about positive sustainable change. 


We are a multidisciplinary team of artists, designers, developers, educators and researchers that are dedicated to finding innovative and repeatable solutions to social problems. Through public and private funding, we have produced two educational mobile apps, developed impactful programming for schools and community organizations, while also helping our cooperate clients align with their social responsibility.

Our Core Team

At the center of it all are four amazing women with a wealth of combined expertise in artistic, social, legal, and business ventures. 

Our Team

We believe that we are only as successful as our team.
The portraitX team is an incredible force, dedicated to  expanding on our mission to bring positive social impact to communities. We are a family of qualified researchers, educators, artists, technologists, creative minds and professionals in different fields who are bound by an undying passion to see the change we have envisioned together become reality. 
Research partner - McGill

Dr. Claudia Mitchell

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Research Associate

Christina Cantave

Research Associate

Charlotte Rotstein

Technology and Product Advisor

Olivia Li

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Chief developer

Jean-François Duval

Tech Support

Sophia Marshment

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Social Media Coordinator

Abigail Levine

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Content Creator

Harika-Maria (Thëa) Avila

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Tech Support & Web design

Ellfie Chen

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Trauma-Informed and Research Educator

Cassandra Jones

Curriculum Designer

Dr. Chloe Garcia

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Copy Editor

Tracey Steer

Our Partners

We have the most amazing sponsors that support us on our initiatives.
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